Honda Uses F1 Engineers to Race Towards High Fuel Economy
There was a great post on Ecomodder called Honda Uses F1 Engineers to Race Towards High Fuel Economy.
Honda has had a long legacy in racing, from its early days racing motorcycles to its recent success as an engine supplier to other top-teir racing teams. However, last year Honda ended it’s relatively short-lived F1 team under cost-cutting pressures brought on by the larger downturn in the automotive industry.
Now, Honda has taken that team of 400 engineers and put them back to work squeezing every last ounce of efficiency out of their passenger vehicles. As investment fund manager Masayuki Kubota told Bloomberg:
“Automakers that are able to spare their resources for advanced and environmental technologies will eventually become the winners at a time when one breakthrough technology will make a huge difference.”
